Tag Archives: HLAO
Hispanics for LA Opera was launched in February 1992 at the request of Peter Hemmings, then general director of LA Opera, with the enthusiastic support of Plácido Domingo. They were interested in engaging this vibrant, growing segment of the Los Angeles community education and welcoming them to the opera. Hemmings reached out to LA Opera subscribers and patrons Alicia and Ed Clark, who stepped forward to lead this effort by founding HLAO. Their leadership initiated an effort that has been an integral source of support for building the understanding and awareness of the operatic art form in Hispanic communities throughout Los Angeles.
Over the past 25 years, HLAO volunteers have enthusiastically promoted opera throughout the Hispanic community, encouraging attendance at performances and coordinating social activities that offer opportunities to learn more about the art form while getting to know other opera enthusiasts. They have enjoyed a large measure of success. In 1992, Hispanic attendees at LA Opera performances made up just 1% of the overall audience; today that figure is more than 14%. This is more than a tenfold increase!
In addition to promoting opera throughout the Hispanic community, HLAO hosts the annual Plácido Domingo Awards. This special event honors great Hispanic opera artists and civic leaders for their community service and support of the mission of HLAO. Over the years, a number of legendary artists have been the recipients of the award including Ramón Vargas, Ana María Martínez, Erwin Schrott, Juan Diego Flórez, Rolando Villazón, Suzanna Guzmán and Ailyn Pérez.